MoMe, as Choc-o-lait is more than hot chocolate
CREATION OF a new MOTHER BRAND named MOME
Choc-o-Lait kept on surfing this wave, engulfing itself in creativity and enthusiasm, throughout the years. Our range wasn’t just upgraded, through new flavours, but also sought out broader horizons, by adding new items that all shared the common personality. With a brand name that pretty much points out how to use our product, we were in NEED FOR AN OVERLAPPING MOTHER BRAND. This mother brand does not only encourage growth, but it also ensures our employees a constant line of work outside of the ‘hot chocolate season’. On top of that, it allows us to branch out into other, different categories.